Digital Services Pricing Guide

Digital Marketing Consultant Fee Structure

The following is a pricing guide only. An initial scope of work consultation is required followed by a quotation of works.

1. Website Builds

  • Landing Page ( 1 page): $1200

  • Basic Website (up to 5 pages): $1800 - $5,000

  • Standard Website (6-10 pages): $5,000 - $8,000

  • E-commerce Website: $5000 - $10,000

  • Websites are built in Squarespace & Shopify platforms, subscriptions, domains and e-mails hosted via these platforms are additional and billed directly to the client.

  • Website costings are a estimate only and will be quoted based on scope of works

2. Communications (EDM) Mailchimp

  • Single EDM Campaign: $250 per campaign

  • Monthly EDM Management (up to 4 campaigns): $1,000 per month

  • Quarterly EDM Strategy and implementation: $2,800 per quarter

3. Content Creation

  • Blog Post (up to 1,000 words ): from $250

  • Social Media Content (per post): $40

  • Infographics and Custom Graphics
    ( 5 posts in 2 formats eg: story and square) : $120

4. Social Media Management

  • Account Setup: $500 per account

  • Monthly Management (includes up to 20 posts): $1,000 per month

  • Social Media Strategy and Planning: $1,000 per quarter

5. CPC Advertising Setup and Management

  • Campaign Setup (Google Ads, Facebook Ads, etc.): $500 - $2,500 per campaign

  • Ad Creative Development: $500 per ad set

6. SEO (Search Engine Optimization)

  • SEO Audit and Strategy: $2,000 - $4,000

  • On-Page SEO (per page): $300 - $500 per page

  • Monthly SEO Retainer: $2,500 - $5,000 per month

  • Local SEO: $1,000 - $2,500 per month

7. Hourly Rate

  • Hourly Consulting Rate: $120 per hour

Notes:

  • Project Minimums: Some services may have minimum project fees, which will be specified during the proposal stage.

  • Custom Quotes: Custom projects or unique requirements will be quoted on a case-by-case basis.

  • Retainers and Packages: Discounts may be available for long-term retainer agreements or bundled service packages.

  • Payment Terms: Typically, a 50% deposit is required to commence work, with the remaining 50% due upon completion or as specified in the project agreement.

  • Additional Costs: Out-of-pocket expenses, such as stock images, third-party software, and advertising spend, will be billed separately.

This fee structure aims to provide clarity and transparency for clients, ensuring they understand the value and investment required for high-quality digital marketing services.